About Us - History | Hanky Panky

50 years of hanky panky

Unapologetically comfortable
since 1977

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OUR LACEY LEGACY

From our first handkerchief lace pieces in the late ’70s to the iconic styles of the ’90s, and now the Hanky Panky of today...we're making lingerie you feel great in.

  • One vintage set started it all.

    One vintage set started it all.

  • By the '90s, our Signature Lace® became an everyday essential.

    By the '90s, our Signature Lace® became an everyday essential.

  • Today, we're in our new era of effortless elegance.

    Today, we're in our new era of effortless elegance.

A little lace changes everything

For decades, Hanky Panky’s iconic lace thong has been equal parts second skin and secret weapon. Famously comfortable, endlessly wearable, and totally freeing.

Our story

It started in 1977 
with a hanky. 

When our founder, designer Gale Epstein crafted lingerie from a Victorian-era handkerchief, her little experiment quickly caught the fashion world’s attention. By the 1980s, Hanky Panky transformed the thong from uncomfortable and provocative to effortless, wearable, and iconic.

“It takes 33 yards of thread to make one of our thongs. We make hundreds of styles, our thong is our most famous product.

It really holds together, and they last forever.”


–Lida Orzeck, Hanky Panky Co-Founder

50 years of favorites

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50 years of favorites

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50 years of favorites

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50 years of favorites

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Our founders’ drawers

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Iconic then. Iconic now.
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PERFECTING THE THONG

The thong that started a thing

Made from our signature stretch lace and designed for an impossibly comfortable fit, the Hanky Panky thong has been a wardrobe staple since 1986. Decades later, it’s still the one millions of women swear by—and keep coming back to.

See for yourself

The World's Most Comfortable Thong®

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